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Data.ai - State of App Revenue 2023

From Data.ai, Ad Revenue & In-App Purchase Trends: data.ai unlocks an ai-powered view of your app’s performance at every stage of the customer journey. What mobile app features are driving outstanding ad monetization in your category? In which markets can your app realize the most positive ROAS? What ad platforms are driving the strongest advertising revenue for your competitors? Identify market expansion opportunities based on shifts in consumer preference or spending trends, as revealed through our In-App Purchase Behavior solution.

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App Monetization

Cost of Living Report

From M&C Saatchi Powered by Dynata: Prioritization, planning and promos: How Australia is learning to live with the cost of living crisis’. The conversation dominating Australian consumers, politicians, business leaders and national news headlines is the cost of living crisis. As a result, leading creative solutions company M&C Saatchi Group has recently conducted proprietary quantitative research with over 4,000 Australians to develop this report ‘Prioritization, planning and promos: How Australia is learning to live with the cost of living crisis’.

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Dynata Study

Sensor Tower: Q4 2022 Pathmatics Data Digest

According to Pathmatics by Sensor Tower insights, digital ad spend grew 13.7% quarter-over-quarter as the world’s biggest brands focused on the busy holiday shopping season. So which trends made the biggest impact, and which trends are here to stay in 2023?

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Data

Sensor Tower Q4 2022: Store Intelligence Data Digest

Sensor Tower's Store Intelligence leverages billions of data points to offer unparalleled analysis for millions of apps and thousands publishers in all major countries and categories.

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Data

The New Dynamics of Online Sample Quality

For several years, the insights industry has attempted to satisfy an insatiable demand for data while changing consumer expectations about how they share data have challenged traditional supply models.

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Dynata Study

Accelerated Transformation – A Guide for Market Research Agencies

The transformation of the business world, regardless of industry, has accelerated greatly over the last year.

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Dynata Study

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